The Vision Source Exchange is a dynamic conference that includes over two thousand of the nation's most successful eye care professionals. It provides invaluable opportunities for continuing education, features inspirational keynote speakers, and offers exclusive Exchange-only pricing from over 100 vendors. As the lead designer, I not only spearheaded the program branding but also played a pivotal role in shaping the General Session main stage graphics and 30+ presentations, ensuring a seamless and visually compelling experience for all attendees.